top of page
beer-01-01.jpg

Beer Shampoo

Advertising campaign

This was a part of my undergraduate college project. It is a multilingual campaign

 

Idea: The idea was to use beer puns to promote the features of the shampoo and create a different image in the mind of the reader after reading the headline. When the packshot is seen and body copy is read the actual meaning is conveyed.

This campaign was appreciated for copywriting and concept.

bottom of page