Motion Explorations
The below projects were done at SCAD for educational purposes.
A collection of motion projects exploring different styles, themes and designs.
Saturn Awards
The project was to design special event packaging including intro animation, award category animation, and logo animation.
The Saturn Awards is one of the pioneers for honoring and recognizing horror, science fiction, and fantasy movies. Over the years, various other new categories have been added to adapt and be in power with the modern world and other awards.
This concept brings a modern and mesmerizing twist by using lines, shapes, patterns, and futuristic and creative typography to represent genres such as horror, science fiction, and more. The visuals keep the award’s uniqueness, adaptability, thrill, quirkiness, and mystery in mind.
Anthropology
Anthro Living Home focuses on furniture, gifts, and home décor. This concept will promote Anthro Living Home, its products, benefits, and the brand as a whole through digital out-of-home advertising. The theme revolves around the home by using shapes like oval, arch, and more to represent a house. Muted colors, serif, classy, sophisticated typography caters to the elegant, chic, and modern target audience. There will also be background shapes and typography to add depth and texture.
Bravo Network Identity
We had to create a network identity for a brand and also an on-air promo promoting a show on that network. I decided to go with Bravo. Bravo has star-studded shows with prominent personalities. The shows are amongst the best in food, fashion, beauty, and pop culture. The network's demographic is 18-54 years, and most viewers are female. Based on the demographics, the popular shows on Bravo are unscripted reality shows, and with reality shows comes drama, gossip, and strong opinions that increase the viewer's interest and curiosity.
This network identity concept reflects on drama through bold, fun, and creative typography, language, and pop art-inspired colors with support of creative shapes, video clips, and images. Just like Bravo's shows, this concept brings vibrant personality and style to the brand!
The on-air promo promotes The Real Housewives of New Jersey Show. Video clips: Bravo channel Youtube
On-Air Promo
Fun With Shapes
The Project was to play around with basic shapes and come up with interesting animations
CBS
Assist in the research and development of concepts to attract younger viewers to tune-in to CBS to watch television
programming when it airs on the network at its scheduled time (i.e., “live” and not streamed or viewed on demand)